Brainytoys seals Hummer licensing

 
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Brainytoys seals Hummer licensing - 12/2/2007 9:40:30 PM   
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This is going to great for the kiddos next year as an Australian-based toy developer Brainytoys Ltd has signed its first world-wide licensing agreement to develop a range of products using the 'HUMMER' brand.

The agreement with Equity Management Inc, acting as licensing agent for General Motors Corporation, will allow Brainytoys to use HUMMER brand to develop a range of HUMMER branded products using standard electronic and mechanical drive systems, and remote control technologies sourced from its wholly-owned Enertec Division, as well as Brainytoys own suite of innovative play patterns.
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